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museums

Your take-home museum experience without creating a publication

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We prepare a complete paint-by-number book or canvas product based on a topic relevant to your Institution.
Your team reviews the content and selects what fits.

Museum visitors want to bring a piece of the visit home, but many souvenirs feel disconnected from the galleries.

After a short briefing, our team researches, clears rights, writes descriptions, and designs a draft book. The museum then chooses the preferred pages and may suggest small adjustments.

The museum participates as a reviewer and selector, not as a publisher.

No internal production work.

No capital expenditure (CAPEX).

No ongoing commitment.

See How It Would Work for Your Museum

The easiest way to evaluate fit is to review a sample and share the internal review document.

What makes this different

WHAT MAKES THIS DIFFERENT


Most museum retail products require either licensing individual images or producing a publication internally.

This works differently.

  • We prepare a complete draft book (about 50 candidate pages). If needed, we can even match it to a color set you offer.
  • The museum simply selects a sub-set of 33 final pages and optionally suggest wording changes
  • The museum is not asked to author, design, publish, or manage the project.

Nothing is produced using the museum’s name or subject matter without museum review and approval.

When this works best

WHERE THIS WORKS BEST


  • Shops where visitors ask: “Do you have something related to the exhibition?”.
    These items give staff a clear answer — a take-home activity directly based on something the visitor just saw.
  • Stores balancing mission and sell-through.
    The product is recognizable from the galleries, so the purchase feels appropriate to the museum rather than generic merchandise.
  • Institutions that want to test a collection-related item without starting an internal initiative.
    Most museums start with a single object and a small order. It behaves like normal inventory and can simply be reordered if it performs well.
  • Teams that want a safe retail pilot before committing to a larger collaboration
What the museum actually does

WHAT THE MUSEUM ACTUALLY DOES


The museum’s involvement is intentionally limited:

  • Participate in a short topic briefing
  • Review the prepared draft
  • Select preferred pages
  • Optionally suggest wording changes

All research, layout, writing, and rights clearance are handled by our team.

What we handle

WHAT WE HANDLE


All the design, legal, long-term & heavy lifting

  • research and topic development
  • selection of appropriate objects
  • legally safe content preparation
  • descriptive text writing
  • page design and layout
  • printing and distribution
  • legal responsibility and ownership for the publication

The museum does not act as a publisher.

See How It Would Work for Your Museum

The easiest way to evaluate fit is to review a sample and share the internal review document.

Why museums choose to try It

WHY MUSEUMS CHOOSE TO TRY IT


Museums often want a retail item tied directly to the visit, but hesitate because it normally requires staff time and approvals.

This format allows a museum to test visitor interest without creating a project.

The first order functions as a reversible retail pilot.

  • If it works → reorder
  • If not → stop

No risk as no operational change occurs.

HOW WE IMPROVE YOUR MIX


OptionDifferentiation for your museumUpfront cost & riskStaff time & complexityEducational / mission alignment
Generic merchandiseLow – often available in many shops and onlineLow per item, but limited impactSimple to reorder, little control over contentWeak – usually not collection- or story-specific
Fully custom product developmentVery high, but slow and intensive to createHigh design and setup costs, longer paybackSignificant internal time, multi-stakeholder inputStrong, but depends on available capacity
Museum coloring editions (ours)High – built from your collection or themesModerate, with proven, repeatable formatsLightweight: standard wholesale model, clear approvalsStrong – designed around your stories and audiences
Give visitors something_worth taking home

GIVE VISITORS SOMETHING WORTH TAKING HOME


Visitors frequently want a meaningful souvenir connected to what they just experienced.

The book contains multiple related images rather than a single activity. Visitors complete them over time at home, often spending more time observing details than they were able to in the gallery.

Because the content is recognizable, visitors immediately understand why it belongs in the museum shop.

Easy for the shop

EASY FOR THE SHOP


Staff simply describe it as:

“It’s a painting book based on our exhibits.”

The first order functions as a reversible retail pilot.

  • shelves like a catalog
  • scans like normal merchandise
  • requires no demonstration
  • requires no training
  • fits normal reorder patterns
  • no ongoing commitment

When it sells out, simply reorder.

Easy for the shop

INSTITUTIONAL REVIEW & APPROVAL


While we create the content and ensure legal safety, the museum selects the final pages and may request wording adjustments. Nothing is produced using the museum’s name unless explicitly requested by the institution.

The museum participates as a reviewer and selector, not as a publisher.

The initial retail order does not initiate a publication or program and can be discontinued at any time.

We are happy to speak with retail, education, or curatorial staff together if helpful.

How visitors experience it

HOW VISITORS EXPERIENCE IT


Visitors purchase a guided painting book connected to the museum’s theme and complete the images at home.

The activity encourages slow looking, recognition, and repeated engagement with the museum’s subject matter beyond the visit

Museum Partners

MISSION-APPROPRIATE FOR MANY INSTITUTIONS


  • Art museums
  • History museums
  • Science & natural history
  • Zoos & aquariums
  • Children’s museums
  • Traveling exhibition

Request an Internal Review Package

Tell us what you want to feature (collection highlights, exhibition theme, or a set of images). We’ll propose formats, pricing tiers, and a simple approval workflow — including multilingual options. All Review Packages include

  • A Sample Book
  • A 1-Page Program Overview
  • Indicative pricing tiers and typical wholesale margins
  • Options for multilingual editions and digital extensions (QR-accessed extras, no app required)
Name

Schedule a 15 Minute Discovery Call For Museum Professionals

Have a focused, in‑depth conversation with a fellow museum professional, not a scripted sales rep. As an AAM member, I understand the realities of balancing mission, visitor experience, and earned income in a museum context.

In 15 minutes, we’ll look closely at your collection, your shop, and your current constraints to see whether custom paint‑by‑number products make strategic sense for your institution. Every call is live, tailored, and conversational—no pre‑fabricated pitch deck.

You’ll leave with a clear, honest assessment of fit, next‑step options, and the confidence that your time was spent talking peer‑to‑peer, not sitting through a generic demo.

Easy for the shop

See some Examples